Yashvi Jain

I.  Introduction   Sustainability in fashion is one of the biggest debates of the past couple years, and the world’s fashion industry is under increasing pressure to think carefully about its impact on the environment and society. Glamour and imagination once associated with fashion are now battling against the deep environmental and moral concerns that follow […]

Polyester in Luxury Brands: Breaking the Stereotypes I.  Introduction   Polyester was once thought of as a cheap, sub-standard garment that should be worn by mass-produced fast fashion brands. It’s a material that many of us think of as synthetic and uninspired clothing, used for low-cost (rather than high-end) wear. This perception has tempted some to

I.  Introduction   Polyester, once an industrial synthetic used for low-cost clothing, has become a fashion staple. In recent years, polyester has evolved from a neglected fabric to one prized for its versatility, long-lasting properties, and carefree handling. It is the most widely worn fabric in the world, and now comes in so many different types

I.  Introduction   Over the past few years, sustainability has become a driving force in fashion. Our consumers, especially the young, are looking for transparency, ethical practices, and sustainable products. This burgeoning consciousness has pushed brands and manufacturers to rethink the environmental sustainability of materials and manufacturing. But sustainable fashion isn’t a straightforward undertaking – let

I.  Introduction   Polyester, a synthetic, inexpensive textile, has undergone a remarkable transformation in recent decades. For decades, the material remained associated with cheap, mass-produced garments – disposable polyester suits and blouses dominated the fashion scene, widely disdained for their inability to breathe, uncomfortable feel and sneering appearance. This reputation for stiffness, heat and static-cling made

I.  Introduction   Polyester has been one of the most common fabrics in casual clothing over the last few years. From office clothes to casual wear, athletic wear to evening dresses, polyester has become an integral part of our daily attire. It’s popular for several reasons: affordability, durability, care and versatility. But an ongoing question for

I.  Introduction   Hook   Polyester dresses have become a go-to style for special events in recent times, from weddings and galas to proms and cocktail parties. With fashion becoming more contemporary, designers have begun to incorporate polyester into their designs and they have made polyester a common choice for fashionable and affordable clothes.  Thesis Statement   Polyester

I.  Introduction   Fast fashion has become one of the most powerful trends in the global clothing market, changing the way people buy and consume clothing. The appeal of fast fashion is that it emulates the runway at a fraction of the cost, making luxury clothing available to everyone. But the industry’s popularity rests on one

I.  Introduction   Polyester has long been seen as the stuff of cheap, factory-bought clothes. Polyester, the synthetic fibre that often carries a stigma for high-volume production and low-quality clothing, is less breathable, less comfortable and less luxurious than silk or cashmere. The artificiality of polyester, and the link with cheapness, meant that nobody thought it

Introduction   Polyester is a synthetic fabric that has evolved so much since its inception that it is now one of the most widely used fabrics for clothing. Initially decried as a rag-trade commodity, polyester fell into fast fashion and mass-market casual wear. But over the past few years, polyester has changed as a fabric, entering